To Sell Real Estate on Facebook, you have to make a Facebook page for your real estate selling business. After that, update your status regularly. Then, Post photos of real estate properties for sale on your professional Facebook profile page. Next, Link your Facebook page to your other social media avenues. Forth, shoot a video tour of a property you have for sale and upload it to YouTube. Last, hire a design company to make a Quick Response (QR) code for your Facebook profile and print the code on your business card or brochure.